![Road trip](/sites/default/files/styles/atd_hero_crop_desktop/public/2023-05/ATD_PhotoLibrary-18_web%201%20%2812%29.png?itok=m12a4kHM)
![Road trip](/sites/default/files/styles/hero_for_layout_page_desktop_tall_/public/2023-05/ATD_PhotoLibrary-18_web%201%20%2812%29.png?itok=Ec07h8dg)
![Road trip](/sites/default/files/styles/atd_hero_crop_mobile/public/2023-05/ATD_PhotoLibrary-18_web%201%20%2812%29.png?itok=OeVwWZFo)
Turn sales into rewards with:
Exclusive programs
Cash incentives
Cost savings
Destination Trips
Program attainment
Personalized experience
Rewards & Programs
More rewards. More opportunities. More simplicity.
Choose ATD as your primary distribution partner and begin unlocking exclusive promotions, rebates, and discounts across all brands. ATD makes it easy to stack your rewards and double up your savings on every day purchases. Get started today to begin earning!
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Fuel your sales with confident, happy, return consumers
Superior volume savings
Build your brand selling the products your consumers demand
Our long-held relationships with the top manufacturers mean you get superior volume savings, business and marketing support, and unrivaled product selection, making our exclusive dealer programs second to none.
- Michelin Alliance
- Nitto Enthusiast Circuit
- Yokohama Advantage
- Kumho Premium Fuel
- Toyo Driven
- Continental GOLD
- Cooper Medallion
- Hercules Power
- Mastercraft Century
- Firestone AG Dealer
- Falken FANATIC
- Hankook One
- GT Radial Smart
![Tire](/sites/default/files/styles/atd_wysiwyg_cpt/public/TireForWYSIWYG.png?itok=YOpWvNue)
The ATD winning formula
Activate your business
ATD’s Activate program has more rewards and more opportunities for your business to gain a competitive edge in multiple ways. Fast-track your goals and see a better return on every transaction. Earnmore reward dollars back in your pocket.
![Image alt text](/sites/default/files/styles/atd_image_markup/public/IMG_4637_0.jpg?itok=O4PzjWq_)
ATD Partner Program
Elevating rewards and incentives
A dynamic initiative designed to elevate rewards and incentives for our loyal customers. This exclusive program not only ensures increased quarterly payouts but also presents exciting opportunities to win dream vacations to global destinations. We are committed to rewarding loyalty by offering a range of lucrative benefits for you along with some that enrich your experience with ATD.
![Image alt text](/sites/default/files/styles/atd_image_markup/public/2023-05/image%2028.png?itok=0jFPzgAJ)
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Save time and make money
Manage your incentives in one place
Easily monitor all your ATD rebates in just a few clicks with a dealer dashboard, detailed views, and reports on what you need to know at your fingertips. You’ll also earn rewards on the sales you're already making.
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Retail Rewards
Money in your pocket
Get rewarded for ordering from ATD. Our Retail Rewards offers exclusive discounts and cash incentives, giving you the chance to earn perks just for purchasing the top tier tires your customer desires. Reliable partners and rewards that keep money in your pocket.
![Image alt text](/sites/default/files/styles/atd_image_markup/public/Fast_STart_2025_Q1.png?itok=eidKnwc5)
Drive sales, win big
Ready, set, GROW!
ATD dealers who enroll in this Q1 promotion have an opportunity to earn exciting incentives by growing their business by an incremental amount over last year's Q1 total sales.
Dealers earn IPG points that they can redeem in a variety of prizes depending on their sales growth during the same time over the previous year. The promotion runs through March 31.
Largest network, broad selection
Drive growth
You want to grow you business and we want to help. With easy online ordering and fast delivery, we have the products and business services you need, all in one place.